Presidents Desk



Megha Tata President, 2020-21

 

Dear Friends, 

The IAA has always striven towards facilitating initiatives and driving conversations about innovation and creativity in marketing, advertising, and communications. Over the last several months, when humanity was faced with its biggest challenge yet, creative minds stepped right up and came up with some intriguing solutions to some of the problems. We may not have all the answers yet, but what we do have is a platform for working together to come up with solutions. 

I am honored to embark upon this new role as the President of this prestigious association, to further build on the successful work undertaken by the former Presidents. As the new President, I hope to continue to enhance IAA’s role in developing programs and initiatives to facilitate the exchange of thoughts and ideas while addressing common interests across marketing, advertising, and communications. 

The team at IAA has relentlessly worked on enhancing the marquee properties that recognize the leaders in advertising, marketing, and media space. I look forward to pioneering projects, which enables enriching conversations from brand custodians across the globe and to many opportunities for the industry leaders to come together and discuss how as an industry we can progress with changing times.

In the year ahead, our focus certainly will be towards addressing the key industry concerns, as one team. In terms of the flagship IPs, while they all have grown to a remarkable stature today, their regional editions certainly need to be strengthened, and this would be one of our key areas of focus. 

 

Warm Regards,

Megha Tata

President – IAA India Chapter 2020 - 2021

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