Date: 5th & 12th November, 2016

The cricket league organized by the International Advertising Association (IAA), was a landmark event that united the media, entertainment, and advertising sectors through the spirit of cricket. Organised at the Islam and Wilson Gymkhana in Marine Lines, Mumbai, the tournament featured 24 teams from leading industry players. 

Presented by Sony Max, the event showcased intense matches and culminated in a thrilling final. The Mid-Day team emerged victorious, with The Social Street securing the runner-up position. 

The winning trophy was presented by IAA President Neeraj Roy and Vice President Monica Tata.