Date : 11th June, 2016

International Advertising Association (IAA) hosted a Knowledge Seminar on “New Retail Strategies for the New Competitive Environment” at The Lalit Ashok. The seminar brought together industry professionals, retail strategists, and marketing experts to discuss the evolving landscape of retail in the face of increased competition and rapidly shifting consumer expectations. Attendees gained insights into innovative approaches, digital integration, and strategic planning necessary for success in the modern retail environment.