Pinky Promise Campaign

The India Chapter of the International Advertising Association (IAA) is collaborating with the Indian Merchants Chamber (IMC) to create a campaign to promote sustainability in our daily lives. Says IAA President Abhishek Karnani, "Sustainability is something that is not just important, it is urgent. And the IAA has been committed to sustainability through its widely… Continue reading Pinky Promise Campaign

Pinky Promise Campaign

The innovative Pinky Promise campaign created by Rahul Rudra & Abhiskek Kaddi of Ogilvy was selected as the winner of the Sustainability Campaign that the International Advertising Association (IAA) and the Indian Merchants Chamber (IMC) are planning. The objective of the campaign is to use creativity and amplify awareness among individuals about the need to remember the… Continue reading Pinky Promise Campaign

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Campaignindia http://www.campaignindia.in/gallery/images-from-iaa-retrospect-and-prospects/442643   Freepressjournal http://www.freepressjournal.in/mumbai/piyush-pandey-presents-iaa-retrospect-prospects-pandey-brothers-honoured-by-iaa/1217594   Adgully https://www.adgully.com/digital-needs-to-get-creative-piyush-pandey-iaa-retrospect-prospects-76213.html   Exchange4media http://www.exchange4media.com/advertising/iaa-felicitates-the-pandey-brothers-for-being-bestowed-with-the-cannes-lion-of-st-mark_88345.html

IAA Conversations

Media Release  At the IAA Conversations, held in Mumbai on 21 January, Prof. Sunil Gupta, Edward W Carter Professor – Business Administration and Co-chair, Executive Program- Driving Digital Strategy, Harvard Business School, discussed the transformative impact of technology, implications of AI in the advertising and branding world and his concerns regarding the technology.  Titled, ‘Marketing in the age of AI’, the chat was moderated by… Continue reading IAA Conversations

3rd edition of VOC Summit -Gurgaon

IAA’s ‘Voice of Change’ third edition summit to be held at the Google HQ in Gurgaon on 11th November Smriti Irani, Former Minister of Information and Broadcasting Government of India, will deliver the keynote address. She will also join Neha Barjatya, Marketing Director at Google India, for a fireside chat. Mitrajit Bhattacharya will be in… Continue reading 3rd edition of VOC Summit -Gurgaon

IndIAA Awards

IndIAA awards 2024 sees nation’s leading brands & agencies bag top awards Google wins in ‘Telecom, Technology & Logistics’, while Colgate-Palmolive in ‘Personal Care’ categories respectively  Ogilvy wins 4, Moonshot fetch 3 awards in multiple categories. RedBus bags the Travel, Tourism and Hospitality segment.  EssenceMediacom & Wavemaker win three trophies each; while Havas Media, Madison… Continue reading IndIAA Awards

IAA Leadership Awards

IAA Leadership Awards Celebrate Trailblazing Industry Pioneers Roshni Nadar Malhotra honoured with the IAA Business Leader of the Year Award  Piyush Pandey inducted into the IAA Hall of Fame Nadir B Godrej, was the Jury Chairperson  Ananya Pandey & Vicky Kaushal crowned the IAA Brand Endorser of the Year Mumbai, August 7, 2024 – The… Continue reading IAA Leadership Awards

IAA Campaigns: Autism Call for entries

Call for entries – Autism Contest : *Medianews4u*-https://www.medianews4u.com/iaa-to-raise-awareness-about-autism-calls-for-creative-entries-for-the-campaign/#:~:text=In%20its%20ongoing%20commitment%20to,at%20raising%20awareness%20about%20Autism.   *Mediabrief*-https://mediabrief.com/iaa-to-raise-awareness-about-autism/   *Manifest*-https://www.manifest-media.in/advertising/160724/iaa-aims-to-raise-awareness-about-autism.html    *Indian television*- https://indiantelevision.com/mam/media-and-advertising/ad-campaigns/iaa-to-raise-awareness-about-autism-240717#:~:text=IAA%20president%20Avinash%20Pandey%20said,IndIAA%20Awards%20stage%20in%20August.   *Free Press Journal*- https://www.google.com/amp/s/www.freepressjournal.in/amp/press-release/iaa-to-raise-awareness-about-autism-calls-for-creative-entries-for-the-campaign   *Bestmediainfo*- https://bestmediainfo.com/mediainfo/advertising/iaa-india-chapter-to-raise-autism-awareness-6236789

IAA Campaigns: Autism Winner announced

Autism – Winner announced *Indian television* : https://www.indiantelevision.com/mam/media-and-advertising/ad-campaigns/tempest-wins-iaa/rotary-autism-awareness-contest-240819    *MediaNews4u* : https://www.medianews4u.com/tempest-triumphs-in-iaa-rotary-autism-awareness-contest/   *MediaBrief* : https://mediabrief.com/tempest-wins-iaa-rotary-autism-awareness-contest/   *ET Brandequity* : https://brandequity.economictimes.indiatimes.com/news/advertising/tempest-wins-iaa/rotary-autism-awareness-contest/112644720   *Adgully* : https://www.adgully.com/tempest-wins-iaa-rotary-autism-awareness-contest-149377.html   Free Press Journal : https://www.freepressjournal.in/press-release/tempest-wins-iaarotary-autism-awareness-contest?a Sakshi post : https://www.sakshipost.com/news/business/tempest-wins-prestigious-iaarotary-autism-awareness-campaign-contest-325316

IAA crafts a unique community welfare experiment in Mumbai

The India Chapter of the International Advertising Association (IAA) is trying out a unique community welfare experiment in the Cuffe Parade area of Mumbai. Says IAA President Avinash Pandey,  “Simple traffic rules are not being observed. Wrong side riding is endemic. Double parking, parking at bus stops, jumping red lights…the list goes on. So what… Continue reading IAA crafts a unique community welfare experiment in Mumbai