IndIAA Awards 2025 Mumbai.

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IndIAA Awards 2025 celebrates a decade of creative excellence — India’s top brands and agencies shine bright

The 10th edition of the IndIAA Awards 2025, presented by the India Chapter of the International Advertising Association (IAA), brought together India’s most influential advertisers, agencies, and creative leaders in a grand celebration of storytelling and innovation. Marking a decade of recognizing excellence, the IndIAA Awards continue to stand apart for honoring co-creators of campaigns and for being judged by India’s most senior marketers. Each year, the awards salute ideas that connect brands with culture, emotion, and purpose.

This year’s partners included Truecaller (Associate Partner), Hybrid (AdTech Partner), and Mediakart, Origin and News Tamil (Supporting Partners).

From bold ideas in digital storytelling to emotionally resonant campaigns, the 2025 winners represented the power of creativity in driving real business impact.

Leading brands and agencies took centre stage this year with exceptional work across 16 categories. Among the big winners were Hero MotoCorp in Automotives & Accessories, HDFC Mutual Fund in Banking & Finance, Asian Paints in Home Décor & Fittings, Colgate-Palmolive in Personal Care, and Meta in Telecom & Technology.

Other standout winners included Urban Company, Gabit, Dream11, Tanishq, Swiggy, MakeMyTrip, and Stayfree — representing a dynamic mix of homegrown icons and new-age disruptors, each redefining creativity and storytelling in their own space.

Creative agencies such as Ogilvy India, Moonshot, DDB Mudra, Lowe Lintas, and Creativeland Asia were among the evening’s top performers, each demonstrating creative excellence and strategic innovation across multiple categories. Media agencies including Madison Media, Wavemaker, Havas Media, EssenceMediacom, Starcom, and IPG Mediabrands also played a vital role in delivering some of the year’s most memorable campaigns.

The 2025 edition witnessed an evening of pride and prestige as Shilpa Shetty was recognised as the Most Disruptive Brand in the Entertainment Industry by the IAA India Chapter.