Harsh Jain, CEO and Co-Founder, Dream 11 in conversation with IAA about Fantasy Sports

In the first #IAAWebinar hosted for the year 2021, Harsh Jain,  CEO & Co-Founder, Dream11 & Dream Sports  in conversation with Prasanth Kumar, CEO –South Asia, Group M explained the potential Fantasy Sports held for India. 

In India, gauging a need for the same, in 2008 he launched Dream11 with Bhavit Sheth.  It was a journey filled with failures, learnings, experimentations, and challenges but all through they kept pivoting to Dream 11 to find the right business model. Truly, “It only takes a decade to create an overnight success.”

Claiming it to be ‘The Equity Market for Sports in India’ Harsh emphasized, “Fantasy sports is based on real-life sports match and is a game of choice, not of chance. It requires in-depth research of the player statistics and knowledge.  It is the best way to engage the audience”. Differentiating it from the rest, he said Fantasy sports are clean, super-engaging, non-addictive and social.

Video 0 https://youtu.be/6zPSMiU1190