IAA successfully held a roadshows for the Voice of Change initiative in Chennai on 31st August 2023. The events were conducted at the RK Swamy office The events consisted of a presentation on a research study conducted by UNICEF and Geena Davis Institute on gender portrayal in Ads, as well as a panel discussion by Chennai’s eminent creative minds and brand-makers across the industry. The research study was presented by Ms Geetanjali Master, Partnership Specialist, UNICEF. The panel at RK Swamy was moderated by Ms Megha Tata CEO, Cosmos Maya & Co- Chairperson of Women Empowerment Committee in the India Chapter of IAA, and comprised of:

• Mr S Sambhu Prasad - Chairman & Managing Director, Amrutanjan Health Care Ltd
• Mr S Suresh - Managing Director, EID Parry (India) Ltd
• Mr S Siddharth - Indian Actor
• Mr Atul Pujar - Head of Marketing & Product Development (Matches and Agarbati Division), ITC Limited
• Ms Bala Manian - Co-Founder & Director, OPN Advertising

The President of RK Swamy - Mr. V V Vijay Kumar and the Chairman and MD – Mr. Srinivasan K Swamy also addressed the audience – an eager group 30 to 40 creative minds associated with RK Swamy in various capacities.